Events
01/07/2022
VLM (Voici la Mode) Group has been awarded by Etam during its annual global convention, on a special ceremony in Paris.
At the ceremony, VLM Group was given the award of the ‘Most Impactful Brand Operation’ internationally, having been acknowledged for the high standards in which the Brand was launched in the Cyprus market, focusing on the work done in promoting the We Care Program and the Visual Merchandising in the stores.
VLM Group introduced Etam in the Cyprus market in late 2021. At the moment, Etam operates with two stores in Nicosia; one store in Nicosia Mall and the other one at the 360 Tower in Makarios Avenue, Nicosia.
Etam is a fashion lingerie brand with over 100 years of history and presence. Since its establishment in 1916, Etam has been committed to making women free, constantly innovating to support women’s emancipation, the right to well-being and the liberation of the body. The Brand is also committed with the We Care Program, to make the lingerie and fashion industry fairer and more environmentally friendly.
In the picture (left to right) Alexandra Louca, Retail Operations Manager of Etam Cyprus, Charlotte Percier Export Area Manager – Eastern Europe Countries, Michalis Antoniades, General Manager of Etam in Cyprus, Patrice Brosson, Export Director and Julie Jamet, Chief Marketing Officer of Etam.
